Blog

Featured image for “Brexit and the Impact It’s Having on the Ethnic Minorities: Are They Still Coming?”

26th September 2019
 / 
Ethnic Marketing
News

Brexit and the Impact It’s Having on the Ethnic Minorities: Are They Still Coming?


Three years on from the referendum concluding that Great Britain will leave the European Union and the country is still in disarray. Never has the United Kingdom seen a politically...
Featured image for “How to utilise sport to communicate with ethnic audiences?”

15th August 2019
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Ethnic Marketing
Events
Insights

How to utilise sport to communicate with ethnic audiences?


Families across the world came together to watch the 2019 Cricket World Cup with approximately 2.6 billion people tuning in at some point to watch the competition making it by...
Featured image for “Health in Leeds – ethnic marketing campaign for NHS”

6th February 2018
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Ethnic Marketing

Health in Leeds – ethnic marketing campaign for NHS


This winter, GottaBe! ethnic has been working on the NHS Leeds campaign, helping Eastern European communities to stay well this winter Staying well over winter and beyond is a key...
Featured image for “Promotional campaign to recruit BME students”

2nd November 2017
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Ethnic Marketing

Promotional campaign to recruit BME students


The University of Chichester and Middlesex University take great pride in the courses that they have to offer to all students. The team at GottaBe! have just ran a successful...
Featured image for “Diversity is on the rise: why your business should consider targeting BME groups?”

14th October 2017
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Ethnic Marketing
Insights

Diversity is on the rise: why your business should consider targeting BME groups?


In a world of diversity where Britain’s ethnic communities are constantly growing, it is important to take these communities into consideration to maximise marketing opportunities. What’s more, black and minority...
Featured image for “When to target ethnic communities? Key dates in Q4”

27th September 2017
 / 
Ethnic Marketing
Events

When to target ethnic communities? Key dates in Q4


With a number of key events happening in Q4 of 2017, Shannon Dunne, Account Support Executive at GottaBe! Ethnic has put together a list of dates that you may wish to...
Featured image for “How to target ethnic minorities? – Online Channels”

16th May 2017
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Ethnic Marketing
Insights

How to target ethnic minorities? – Online Channels


In one of our most recent blogs, we discussed offline channels and how to run an ethnic marketing campaign. However, with the internet constantly growing and the rise of social...
Featured image for “What Can Market Distribution Do for Your Company?”

16th April 2017
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Insights

What Can Market Distribution Do for Your Company?


One of the main reasons why successful companies gain significant growth, is that they really do make the effort to understand their target audience. One of the most popular, and...
Featured image for “How to target ethnic minorities in the UK? – Offline Channels”

27th January 2017
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Ethnic Marketing
Insights

How to target ethnic minorities in the UK? – Offline Channels


One of the most frequently asked question by current and prospective clients, is ‘how do I target ethnic minorities in the UK?’. Well, there are several ways and today we...
Featured image for “As featured on…”

4th January 2017
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News

As featured on…


Since the launch – in March 2008 – GottaBe! has been featured in number of newspapers and magazines, whilst our colleagues were also interviewed by various TV and radio stations...
Featured image for “Christmas 2016 – Opening Hours”

14th December 2016
 / 
News

Christmas 2016 – Opening Hours


Opening Hours during the Holidays Another year is upon us and as we are entering the festive time of the year, we would like to advices our Clients, Partners, Suppliers...
Featured image for “Bringing a taste of home to various events”

14th October 2016
 / 
Ethnic Marketing
Field Marketing

Bringing a taste of home to various events


When travelling to a foreign country, one of the first things we do is try the local delicacies, sampling new flavours and dishes that you wouldn’t normally be able to...
Featured image for “Why ethnic marketing should be part of your 2015 plan?”

24th October 2014
 / 
Ethnic Marketing

Why ethnic marketing should be part of your 2015 plan?


Britain’s multicultural population is booming and has an ethnic population of over 8 million accounting for around 13% of the total population. Each year the ethnic population is steadily growing...

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