Blog

Featured image for “How to utilise sport to communicate with ethnic audiences?”

15th August 2019
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Ethnic Marketing
Events
Insights

How to utilise sport to communicate with ethnic audiences?


Families across the world came together to watch the 2019 Cricket World Cup with approximately 2.6 billion people tuning in at some point to watch the competition making it by...
Featured image for “FreeSports and Premier Sports turn to GottaBe! for ethnic marketing support”

13th April 2018
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Ethnic Marketing

FreeSports and Premier Sports turn to GottaBe! for ethnic marketing support


This year, GottaBe! Ethnic has been extremely successful through its press release on broadcasting the Polish Speedway. Working with the client, GottaBe! successfully translated the announcement. It stated that Premier...
Featured image for “Health in Leeds – ethnic marketing campaign for NHS”

6th February 2018
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Ethnic Marketing

Health in Leeds – ethnic marketing campaign for NHS


This winter, GottaBe! ethnic has been working on the NHS Leeds campaign, helping Eastern European communities to stay well this winter Staying well over winter and beyond is a key...
Featured image for “Diversity is on the rise: why your business should consider targeting BME groups?”

14th October 2017
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Ethnic Marketing
Insights

Diversity is on the rise: why your business should consider targeting BME groups?


In a world of diversity where Britain’s ethnic communities are constantly growing, it is important to take these communities into consideration to maximise marketing opportunities. What’s more, black and minority...
Featured image for “How to target ethnic minorities? – Online Channels”

16th May 2017
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Ethnic Marketing
Insights

How to target ethnic minorities? – Online Channels


In one of our most recent blogs, we discussed offline channels and how to run an ethnic marketing campaign. However, with the internet constantly growing and the rise of social...
Featured image for “How to target ethnic minorities in the UK? – Offline Channels”

27th January 2017
 / 
Ethnic Marketing
Insights

How to target ethnic minorities in the UK? – Offline Channels


One of the most frequently asked question by current and prospective clients, is ‘how do I target ethnic minorities in the UK?’. Well, there are several ways and today we...
Featured image for “Winning new Clients – tips for non-British businesses”

28th November 2016
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News

Winning new Clients – tips for non-British businesses


Winning your first Client is very important and we have covered it in one of the first blog posts. However, many businesses run by non-British entrepreneurs tend to focus on...
Featured image for “Why ethnic marketing should be part of your 2015 plan?”

24th October 2014
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Ethnic Marketing

Why ethnic marketing should be part of your 2015 plan?


Britain’s multicultural population is booming and has an ethnic population of over 8 million accounting for around 13% of the total population. Each year the ethnic population is steadily growing...
Featured image for “Engage with ethnic minorities”

1st October 2013
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News

Engage with ethnic minorities


Earlier this week, GottaBe! has launched a dedicated website for GottaBe! Ethnic, an integrated communications agency, providing marketing solutions for targeting multicultural audiences. Check it out at www.gottabeethnic.co.uk From consultancy, strategic...

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