EasyJet
Client name
EasyJet
EasyJet is a British low-cost airline carrier based at London Luton Airport. It operates domestic and international scheduled services on over 800 routes in more than 30 countries from 132 airports with hubs based at London Gatwick and London Luton Airport. Over the last 21 years, Easy Jet has built Europe’s leading short-haul airline. They were awarded Best Short Haul Airline in 2017 by Buying Business Travel Awards 2017.
Case study
Bournemouth to Krakow Route Promotion
Objective
EasyJet approached us to raise awareness of the brand-new route between Bournemouth and Krakow operated by EasyJet.
Mechanics
We provided Brand Ambassadors to engage with the public in Bournemouth Square and hand out traditional Polish sweets. We also hired Polish Dancers to perform a traditional Polish Dance.
Deliverables
- Face to Face engagement
- Brand Ambassadors – Promotional Staffing
Gallery
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