TransferGo

Client name
TransferGo
TransferGo is a digital remittance solution for migrant workers. The company was launched on 18 September 2012. The company uses a digital account-to-account business model, which means that money transfers do not have to leave the country as funds are paid in and out locally.
Case study
Send money home for 99p
Objective
To engage with the public, focusing on European nationals who live in the UK to invite them to use TransferGo to send their money home.
Mechanics
We printed leaflets, vouchers, and banners for each campaign and assembled a team of Brand Ambassadors/Promotional Staff to hand them out, allowing customers to receive a free transfer for the first time when using TransferGo.
We also sourced and distributed branded merchandise including piggy banks, colouring books and pens to raise brand awareness.
Deliverables
- Campaign creative
- Face to Face Engagement
- Promotional Staffing – Brand Ambassadors
- Data Capture
- Printing services
- Logistics
- Events management
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